Pro-Ag Products Mission and Vision


Pro-Ag Products Ltd. offers a line of research proven high quality feed ingredients, feed additives and animal health products to the livestock and poultry industry.

Our goal is to provide innovative, safe, healthy products that will enhance cost effective animal production.

Core Values and Guiding Principles

  1. Integrity - Treat all stakeholders ethically and with respect.  
    • Customers
    • Suppliers
    • Business Partners
    • Employees
    • Public
    We believe in the worth of all people and that our promise to do what we say we will, are the two most important factors in Pro-Ag Products past and continued success.

  2. Collaboration
    • Working closely with all parties in the value chain to help produce quality food products in an environmentally sustainable manner.
    • Effective communication amongst all stakeholders is critical to everyone’s success.

  3. Employee Excellence
    • Support and expect talented, determined, and dedicated employees.
    • Individual Growth – Support the learning and training of our employees
      • Initiative – Expect high standards from our employees to translate into positive results for our customers.
      • Teamwork – Having unified goals - believing that each and every day our team can make a difference to provide the highest quality products and services to our customers.

  4. Customer Focus
    • Being customer-driven
    • Always meet or exceed our customer expectations.
    • Understand our competitors and their value proposition.
    • Develop relationships on trust and reliability by providing quality products, reasonable prices and exceptional service.
    • Active owner/managers in the business that have the ability to act immediately.